Currently, only users with the Administrator role in WordPress can set up Site Kit, configure settings and connect the various supported Google services.
Dashboard sharing can be used to grant access to Search Console, Google Analytics, PageSpeed insights and AdSense data within the Site Kit dashboard, to any other WordPress users who have access to the WordPress dashboard. This does not require them to set up Site Kit with their own Google account. .
The guide below explains the permission levels for Google services when administrators are setting up the plugin:
Ads
Any WordPress user with an Administrator role can connect or disconnect Google Ads within Site Kit, after Site Kit is successfully set up and signed in with their own Google account.
Site Kit does not currently display any Google Ads data within the Site Kit dashboard, so there are no specific permissions required for additional Administrators. Data related to Google ads can be accessed from Google Ads directly. Access to other users can be granted from there.
AdSense
Any WordPress user with an Administrator role can connect or disconnect AdSense within Site Kit, after Site Kit is successfully set up and signed in with their own Google account.
Any other Administrators who wish to view AdSense data within the Site Kit dashboard, must have access to this data within AdSense. If they don’t already have access, the Administrator who initially set up Site Kit, can delegate access to that other Administrator’s Google account, in order for the data to be available for that Administrator within the Site Kit dashboard. See the below links for more information:
Google Analytics
Any WordPress user with an Administrator role can connect or disconnect Google Analytics within Site Kit, after or during Site Kit set up with their own Google account.
Any other Administrators who wish to view Google Analytics data within the Site Kit dashboard, must be assigned at least Viewer role to the connected property within Google Analytics. If they are not assigned this role, the Administrator who initially set up Site Kit, can visit analytics.google.com and grant access to the connected Google Analytics property in order for the data to be available for that user within the Site Kit dashboard.
If a WordPress Administrator wishes to change the already connected property or web data stream within Site Kit, they may need access to that preferred property or web data stream from the account owner in Google Analytics. This requires them to be assigned an Editor or Administrator role in Google Analytics in order to create a new property or web data stream. Any WordPress Administrator can use the option to Set up a new account when configuring Google Analytics within Site Kit, as these accounts are managed by that Administrator’s Google account and therefore don’t require any special permissions.
See the below links for more information:
PageSpeed Insights
No specific permissions are required to set up or view PageSpeed Insights, which is enabled by default, on the Site Kit dashboard. Any user with an Administrator role can disconnect the module if they wish.
Reader Revenue Manager
Any WordPress user with an Administrator role can connect or disconnect Reader Revenue Manager within Site Kit, after Site Kit is successfully set up and signed in with their own Google account.
Site Kit does not display any Reader Revenue Manager data within the Site Kit dashboard, so there are no specific permissions required for additional Administrators. Data related to Reader Revenue Manager can be accessed from Publisher Center directly, and access to others can be granted from there.
Search Console
Any WordPress user with an Administrator role can install and set up Site Kit in WordPress. When setting up, Site Kit grants Owner permissions in Search Console, using their own Google account. Site Kit will also verify ownership of the site, unless already verified. It is not possible to disconnect Search Console within Site Kit, as it’s used to verify site ownership.
After initial Site Kit setup, other Administrators can also set up Site Kit, using their own Google account. If an Administrator is not already a verified owner of the Site Kit connected property in Search Console, Site Kit will verify ownership during setup, also granting Owner permissions. See the below links for more information:
Sign in with Google
Any WordPress user with an Administrator role can connect or disconnect Sign in with Google within Site Kit, after Site Kit is successfully set up and signed in with their own Google account.
Site Kit does not display any Sign in with Google data within the Site Kit dashboard, so there are no specific permissions required for additional Administrators.
The ability to create a Google Cloud Project is required during Sign in with Google setup. If you’re a Google Workspace user, you may need to reach out to your Workspace Administrator, and request them to enable Google Cloud Platform.
When using Sign in with Google, users must allow access to their Google account for authentication and verification purposes.
Tag Manager
Any WordPress user with an Administrator role can connect or disconnect Tag Manager within Site Kit, after Site Kit is successfully set up and signed in with their own Google account.
Site Kit does not display any Tag Manager data within the Site Kit dashboard, so there are no specific permissions required for additional Administrators. Data related to Tag Manager, or editing the tags contained in any Tag Manager container, is done from the Tag Manager platform directory, and access to others can be granted from there.